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	<title>Breaking News &#187; Ftc</title>
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	<description>News and incisive Views 24/7/365</description>
	<pubDate>Tue, 06 Oct 2009 02:41:53 +0000</pubDate>
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		<title>FTC: Bloggers must disclose freebies or payments; testimonials to reflect typical results</title>
		<link>http://blog.taragana.com/n/ftc-bloggers-must-disclose-freebies-or-payments-testimonials-to-reflect-typical-results-187635/</link>
		<comments>http://blog.taragana.com/n/ftc-bloggers-must-disclose-freebies-or-payments-testimonials-to-reflect-typical-results-187635/#comments</comments>
		<pubDate>Mon, 05 Oct 2009 21:36:59 +0000</pubDate>
		<dc:creator>Emily Fredrix</dc:creator>
		
		<category><![CDATA[Business]]></category>

		<category><![CDATA[Consumer]]></category>

		<category><![CDATA[Corporate]]></category>

		<category><![CDATA[Corporate News]]></category>

		<category><![CDATA[Industries]]></category>

		<category><![CDATA[Media]]></category>

		<category><![CDATA[Technology]]></category>

		<category><![CDATA[Computing And Information Technology]]></category>

		<category><![CDATA[Corporate Ethics]]></category>

		<category><![CDATA[Ftc]]></category>

		<category><![CDATA[Internet Technology]]></category>

		<category><![CDATA[Online Media]]></category>

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		<description><![CDATA[The Federal Trade Commission on Monday took steps to make product information and online reviews more accurate for consumers, regulating blogging for the first time and mandating that testimonials reflect typical results.

The FTC will require that writers on the Web clearly disclose any freebies or payments they get from companies for reviewing their products. The [...]]]></description>
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		<title>FTC to advertisers: stop with the dramatic claims, show typical results too</title>
		<link>http://blog.taragana.com/n/ftc-to-advertisers-stop-with-the-dramatic-claims-show-typical-results-too-187539/</link>
		<comments>http://blog.taragana.com/n/ftc-to-advertisers-stop-with-the-dramatic-claims-show-typical-results-too-187539/#comments</comments>
		<pubDate>Mon, 05 Oct 2009 20:07:22 +0000</pubDate>
		<dc:creator>Emily Fredrix</dc:creator>
		
		<category><![CDATA[Business]]></category>

		<category><![CDATA[Industries]]></category>

		<category><![CDATA[Media]]></category>

		<category><![CDATA[Ftc]]></category>

		<category><![CDATA[Milwaukee]]></category>

		<category><![CDATA[North America]]></category>

		<category><![CDATA[United States]]></category>

		<category><![CDATA[Wisconsin]]></category>

		<guid isPermaLink="false">http://blog.taragana.com/n/ftc-to-advertisers-stop-with-the-dramatic-claims-show-typical-results-too-187539/</guid>
		<description><![CDATA[MILWAUKEE — Advertisers who feature consumers touting a product&#8217;s dramatic weight loss results can no longer hide behind disclaimers that their results aren&#8217;t typical.

New guidelines from the Federal Trade Commission published Monday require advertisers to be more clear with consumers, telling them that they may not have a shot at similar success.
For at least the [...]]]></description>
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		<title>New FTC guidelines to change customer testimonials, require ads to include typical results</title>
		<link>http://blog.taragana.com/n/new-ftc-guidelines-to-change-customer-testimonials-require-ads-to-include-typical-results-187471/</link>
		<comments>http://blog.taragana.com/n/new-ftc-guidelines-to-change-customer-testimonials-require-ads-to-include-typical-results-187471/#comments</comments>
		<pubDate>Mon, 05 Oct 2009 18:43:55 +0000</pubDate>
		<dc:creator>Bureau News</dc:creator>
		
		<category><![CDATA[News]]></category>

		<category><![CDATA[Ftc]]></category>

		<category><![CDATA[North America]]></category>

		<category><![CDATA[United States]]></category>

		<category><![CDATA[Washington]]></category>

		<guid isPermaLink="false">http://blog.taragana.com/n/new-ftc-guidelines-to-change-customer-testimonials-require-ads-to-include-typical-results-187471/</guid>
		<description><![CDATA[WASHINGTON — New guidelines from the Federal Trade Commission will require advertisers using customer testimonials to clearly disclose results consumers can typically expect.

The FTC&#8217;s associate director for advertising practices, Mary Engle, says guidelines published Monday mean advertisers can&#8217;t hide behind disclaimers when they show atypical results.
Companies using testimonials had long been showing customers with atypical [...]]]></description>
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		<title>FTC: Bloggers must disclose any freebies or payments they get for writing product reviews</title>
		<link>http://blog.taragana.com/n/ftc-bloggers-must-disclose-any-freebies-or-payments-they-get-for-writing-product-reviews-187259/</link>
		<comments>http://blog.taragana.com/n/ftc-bloggers-must-disclose-any-freebies-or-payments-they-get-for-writing-product-reviews-187259/#comments</comments>
		<pubDate>Mon, 05 Oct 2009 14:26:01 +0000</pubDate>
		<dc:creator>Bureau News</dc:creator>
		
		<category><![CDATA[Media]]></category>

		<category><![CDATA[Technology]]></category>

		<category><![CDATA[Computing And Information Technology]]></category>

		<category><![CDATA[Ftc]]></category>

		<category><![CDATA[Internet Technology]]></category>

		<category><![CDATA[North America]]></category>

		<category><![CDATA[Online Media]]></category>

		<category><![CDATA[Pennsylvania]]></category>

		<category><![CDATA[Philadelphia]]></category>

		<category><![CDATA[United States]]></category>

		<guid isPermaLink="false">http://blog.taragana.com/n/ftc-bloggers-must-disclose-any-freebies-or-payments-they-get-for-writing-product-reviews-187259/</guid>
		<description><![CDATA[The Federal Trade Commission will try to regulate blogging for the first time, requiring writers on the Web to clearly disclose any freebies or payments they get from companies for reviewing their products.

The FTC said Monday its commissioners voted 4-0 to approve the final Web guidelines, which had been expected. Violating the rules, which take [...]]]></description>
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		</item>
		<item>
		<title>FTC to ban most telemarketing &#8216;robocalls&#8217; Sept. 1, calls them a chief annoyance for Americans</title>
		<link>http://blog.taragana.com/n/ftc-to-ban-most-telemarketing-robocalls-sept-1-calls-them-a-chief-annoyance-for-americans-151528/</link>
		<comments>http://blog.taragana.com/n/ftc-to-ban-most-telemarketing-robocalls-sept-1-calls-them-a-chief-annoyance-for-americans-151528/#comments</comments>
		<pubDate>Fri, 28 Aug 2009 02:40:38 +0000</pubDate>
		<dc:creator>Deborah Yao</dc:creator>
		
		<category><![CDATA[News]]></category>

		<category><![CDATA[Ftc]]></category>

		<guid isPermaLink="false">http://blog.taragana.com/n/ftc-to-ban-most-telemarketing-robocalls-sept-1-calls-them-a-chief-annoyance-for-americans-151528/</guid>
		<description><![CDATA[Americans tired of having their dinners interrupted by phone calls touting car warranties or vacation packages will soon get some relief.

The Federal Trade Commission said Thursday it is banning many types of prerecorded telemarketing solicitations, known as robocalls. Currently, consumers must specifically join a do-not-call list to avoid them. Starting Sept. 1, telemarketers will first [...]]]></description>
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		<title>Dow Chemical prices $2.75B debt offering, on track to pay off bridge loan by year-end</title>
		<link>http://blog.taragana.com/n/dow-chemical-prices-275b-debt-offering-on-track-to-pay-off-bridge-loan-by-year-end-130950/</link>
		<comments>http://blog.taragana.com/n/dow-chemical-prices-275b-debt-offering-on-track-to-pay-off-bridge-loan-by-year-end-130950/#comments</comments>
		<pubDate>Wed, 05 Aug 2009 07:28:48 +0000</pubDate>
		<dc:creator>Bureau News</dc:creator>
		
		<category><![CDATA[Business]]></category>

		<category><![CDATA[Corporate]]></category>

		<category><![CDATA[Corporate News]]></category>

		<category><![CDATA[Ftc]]></category>

		<category><![CDATA[Mich.]]></category>

		<category><![CDATA[Michigan]]></category>

		<category><![CDATA[Midland]]></category>

		<category><![CDATA[North America]]></category>

		<category><![CDATA[Ownership Changes]]></category>

		<category><![CDATA[United States]]></category>

		<guid isPermaLink="false">http://blog.taragana.com/n/dow-chemical-prices-275b-debt-offering-on-track-to-pay-off-bridge-loan-by-year-end-130950/</guid>
		<description><![CDATA[MIDLAND, Mich. — Dow Chemical Co. said Tuesday it priced a $2.75 billion public debt offering, and will use the proceeds to help repay a loan used to acquire smaller rival Rohm &#038; Haas Co. for $16.5 billion earlier this year.

The offering includes $250 million of floating rate notes due 2011, $1.25 billion of 4.85 [...]]]></description>
		<wfw:commentRss>http://blog.taragana.com/n/dow-chemical-prices-275b-debt-offering-on-track-to-pay-off-bridge-loan-by-year-end-130950/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Can you trust that online review? FTC prepares to crack down on bloggers compensated for posts</title>
		<link>http://blog.taragana.com/n/can-you-trust-that-online-review-ftc-prepares-to-crack-down-on-bloggers-compensated-for-posts-88315/</link>
		<comments>http://blog.taragana.com/n/can-you-trust-that-online-review-ftc-prepares-to-crack-down-on-bloggers-compensated-for-posts-88315/#comments</comments>
		<pubDate>Mon, 22 Jun 2009 02:02:17 +0000</pubDate>
		<dc:creator>Deborah Yao</dc:creator>
		
		<category><![CDATA[Business]]></category>

		<category><![CDATA[Consumer]]></category>

		<category><![CDATA[Corporate]]></category>

		<category><![CDATA[Corporate News]]></category>

		<category><![CDATA[Environment]]></category>

		<category><![CDATA[Industries]]></category>

		<category><![CDATA[Lifestyle]]></category>

		<category><![CDATA[Media]]></category>

		<category><![CDATA[Technology]]></category>

		<category><![CDATA[Animals]]></category>

		<category><![CDATA[Computing And Information Technology]]></category>

		<category><![CDATA[Corporate Ethics]]></category>

		<category><![CDATA[Federal trade commission]]></category>

		<category><![CDATA[Ftc]]></category>

		<category><![CDATA[Internet Technology]]></category>

		<category><![CDATA[Kmart]]></category>

		<category><![CDATA[Mammals]]></category>

		<category><![CDATA[New York]]></category>

		<category><![CDATA[North America]]></category>

		<category><![CDATA[Reading]]></category>

		<category><![CDATA[Recreation And Leisure]]></category>

		<category><![CDATA[Restitution]]></category>

		<category><![CDATA[Sales And Marketing]]></category>

		<category><![CDATA[Twitter]]></category>

		<category><![CDATA[United States]]></category>

		<category><![CDATA[US]]></category>

		<category><![CDATA[Us-tec-bloggers-freebie-disclosures]]></category>

		<guid isPermaLink="false">http://blog.taragana.com/n/can-you-trust-that-online-review-ftc-prepares-to-crack-down-on-bloggers-compensated-for-posts-88315/</guid>
		<description><![CDATA[Savvy consumers often go online for independent consumer reviews of products and services, scouring through comments from everyday Joes and Janes to help them find a gem or shun a lemon.

What some fail to realize, though, is that such reviews can be tainted: Many bloggers have accepted perks such as free laptops, trips to Europe, [...]]]></description>
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		</item>
		<item>
		<title>FTC to bring action against companies &#8216;robo-calling&#8217; consumers on auto warranties</title>
		<link>http://blog.taragana.com/n/ftc-to-bring-action-against-companies-robo-calling-consumers-on-auto-warranties-60648/</link>
		<comments>http://blog.taragana.com/n/ftc-to-bring-action-against-companies-robo-calling-consumers-on-auto-warranties-60648/#comments</comments>
		<pubDate>Wed, 13 May 2009 01:54:06 +0000</pubDate>
		<dc:creator>Marcy Gordon</dc:creator>
		
		<category><![CDATA[Business]]></category>

		<category><![CDATA[Consumer]]></category>

		<category><![CDATA[Corporate]]></category>

		<category><![CDATA[Corporate News]]></category>

		<category><![CDATA[Industries]]></category>

		<category><![CDATA[Federal trade commission]]></category>

		<category><![CDATA[Ftc]]></category>

		<category><![CDATA[Products And Services]]></category>

		<category><![CDATA[Us-car-warranty-calls]]></category>

		<category><![CDATA[Washington]]></category>

		<guid isPermaLink="false">http://blog.taragana.com/n/ftc-to-bring-action-against-companies-robo-calling-consumers-on-auto-warranties-60648/</guid>
		<description><![CDATA[WASHINGTON — Federal regulators are close to filing lawsuits against companies behind a national wave of spam &#8220;robo-calls&#8221; that warn people their auto warranties are about to expire and offer new service plans, two senators said Tuesday.

The Federal Trade Commission has started investigations into several companies involved in the deceptive calls, and the agency expects [...]]]></description>
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