Choice Hotels to use Leo Burnett USA as new creative ad agency

By AP
Wednesday, August 26, 2009

Choice Hotels picks Leo Burnett for creative ads

CHICAGO — Choice Hotels International Inc. said Wednesday that it named Leo Burnett USA as its new creative advertising agency.

The hotel company said Leo Burnett will mainly focus on TV, radio, print and online ads for its Comfort Suites, Comfort Inn and Quality hotel brands.

Financial terms of the agreement were not disclosed.

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